Ecstorm 11.11 Shopping Festival, 2020 Super Review

  • 2020-11-13
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Annual Double Eleven shopping festival, the hopping carnival, which belongs to all Chinese consumers officially came to an end. As the 11th Double Eleven of Ecstorm, we supports more than 50 international brands including 3M, OZLANA, Chung Jung One, Rinnai, Mentholatum, Sanitarium, Uni-President, etc. Involving more than 10 countries including the United States, Australia, Singapore, South Korea, Japan. Most brands performed well, and the overall GMV on the platforms has steadily increased compared to last year.

On this Double Eleven shopping festival, Ecstorm launched five locations including Suzhou and Lianyungang. Thousands of participants continued to provide services to hundreds of online stores, and many stores achieved new breakthroughs.

Maxigenes Instant Milk Powder 54k+ units sold in Ecstorm Overseas Flagship Store, increased 100% year-on-year. Total sales increased 71% year-on-year.

Ego featured in 2020 TMall Official Hero Product List, the hero product QV baby 30k+ units sold in one day, sales in first hour grew 30% over the same period in 2019.

The shower head with Japanese core tech chlorine removal exclusively sold in 3M TMall Global Flagship Store, the Mouth tape 20k+ units sold, overall sales increase 35% year-on-year.

The Australian fashion house OZLANA continues unabated, featured in TMall To-IN BD Sales List TOP 20, and the sales exceeded 10 million in just one hour.

Mentholatum Overseas Flagship Store’s hero lipstick product sold 10k+ units in 2 hours, and the orders 400% increase year-on-year.

Ireland No.1 Supermarket Chain performed also well in it’s first 11.11 sales, the sales exceeded 2 million and leading in sales of brewed drinks.

Ecstorm will further enhance its brand service capabilities in the future, bring more global high-quality goods to the Chinese consumers. To live with brands, to win with consumers.


  • Contact: Jacky Pan
  • Contact: Chenli Ke
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